Grasse is known as the world capital of perfume. But before it became the center of the smell, it became rich as a place of tanners. Because the region is very watery, tanners could develop their activities here. In the Renaissance it became fashionable to perfume the leather. So the tanner industry picked is up. They found that lavender is very suitable for the perfuming leather. And so gradually the fragrance industry took over the industry of the tanners. The last tanner disappeared in 1914.