Strata Florida Abbey is a former Cistercian abbey situated just outside Pontrhydfendigaid, near Tregaron in the county of Ceredigion, Wales. The abbey was founded in 1164. "Strata Florida" is a Latinisation of the Welsh Ystrad Fflur; "Valley of Flowers". The Welsh word ystrad is synonymous with "strath" and "dale", while fflur is also the name of the nearby river. After the region around St Davids was firmly occupied by the Norman Marcher lordship of Pembroke by the early 12th century, with St Davids firmly under Norman influence thereafter, the princely Dinefwr family of Deheubarth transferred their patronage to Strata Florida, and interred many of their family members there.
The Monastery was founded in 1164 by the Cambro-Norman Knight Robert FitzStephen . In the 12th century, Cistercian monks from Whitland Abbey, Narbeth, Carmarthenshire started to construct a religious settlement on the banks of the Afon Fflur , a short distance from the present site. This was at a time of fast expansion of the Cistercian order. The site of this first settlement is known as Hen Fynachlog .
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