The Omega Workshops Ltd. was a design enterprise founded by members of the Bloomsbury Group and established in July 1913. It was located at 33 Fitzroy Square in London, and was founded with the intention of providing graphic expression to the essence of the Bloomsbury ethos. The Workshops were also closely associated with the Hogarth Press and the artist and critic Roger Fry, who was the principal figure behind the project, believed that artists could design, produce and sell their own works, and that writers could also be their own printers and publishers. The Directors of the firm were Fry, Duncan Grant and Vanessa Bell.
Fry aimed to remove what he considered to be the false divisions between the decorative and fine arts, and to give his artist friends an additional income opportunity in designing furniture, textiles and other household accessories. Fry was keen to encourage a Post-Impressionist influence in designs produced for Omega. However, Cubist and Fauvist influences are also apparent, particularly in many of the textile designs.
Source: Wikipedia.org
Copyright: Creative Commons 3.0
Camden, United Kingdom
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