Die Messe richtet sich an Repräsentanten der Fernsehindustrie, die die Messe nutzen, um neue Programme bzw. Formate zu kaufen und zu verkaufen. Außerdem gibt es Vorab-Screenings und es werden Keynotes abgehalten.
Im Rahmen der MIPCOM findet der German MIP Cocktail statt, bei dem sich Fernsehschaffende über die Entwicklung des deutschen Fernsehens austauschen.
Source: Wikipedia.org
Copyright: Creative Commons 3.0
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Source: Frantogian
Copyright: Creative Commons CC BY-SA 3.0
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